Customer safety should always be a priority regardless of the industry your company is in. Failing to protect your customers and keeping their best interests in mind can ruin your brand image. According to a recent study, 62% of consumers reported they would stop shopping at a store if it was not taking health and safety measures seriously. This shows just how important health and safety are to today’s customers. Keep reading to learn more about how health and safety affect the customer experience.
There are many benefits to focusing on customer retention; In fact it actually costs 5 times less to keep your current customers than it does to obtain a new one. And even better, the gift of loyal customers keeps on giving; Your brand reputation will increase, and in the age of social media, word will travel fast. But how do we keep these customers loyal? Well, a retail company successful in keeping its current customers happy has exceptional customer service. Continue reading 5 Examples of Good Customer Service in Retail
Retail is a rapidly changing business. In fact, how we purchase has changed immensely in just the last five years. From eCommerce, to pop-up shops to brick and mortar, there are a lot of areas for consideration when choosing which direction you want your store to take. Over the years, we at shopPOPdisplays have seen a number of these changes in the industry through our collaborations with large brands and retailers.
These statistics and trends should be able to help you leverage the potential of your in-store brand, expand on customer loyalty, and get ahead of the competition. Continue reading The Ultimate List of Retail Statistics and Trends
I stumbled upon two approaches to customer service today. One was written from the perspective of a consumer. An entrepreneur speaking to sales professionals on behalf of prospects, wrote the other. Each spoke to the critical nature of empathy, defined as “the ability to understand and share the feelings of another.”
Continue reading Customer Service is About Empathy