There’s no denying the power of social media, especially for companies that are looking to attract new customers and show off their products and services. This is especially true for small businesses, with a whopping 90 percent saying that their social media marketing efforts have increased the exposure of their business. In addition, 71 percent of consumers who have had a good social media experience with a brand are more likely to recommend it to others, and 21% of consumers are more likely to buy from brands that they can reach on social media.
So it’s important that businesses are able to share their social media handles with the public as often as they can. One way to do that is at trade shows, where a large number of people will be walking past your booth. And you can catch everyone’s eye with a custom backdrop from shopPOPdisplays! We have an assortment of custom-printed trade show booth backdrops and banner walls to enhance your trade show booth—and they can also be used beyond trade shows to market your business.
Even better: They can be customized to include all of the important info you want to use to promote your brand and business, including your social media handles and a QR code that can take people directly to your website.