20 Proven Ways to Sell More at Farmers Markets

 

Farmers Market Advice

An increased interest in healthier foods and an interest in supporting locally grown and handcrafted merchandise has helped the farmers market industry grow. There are currently more than 8,000 farmers markets operate in the US today, according to the most recent National Farmers Market Manager Survey. What’s interesting to note is that while there was growth in the last few decades, there has been some contraction in the last few years. Mostly from too many markets but not enough vendors. So, what we now have are larger, more robust markets surviving. That means more competition between vendors to attract market shoppers.

Whether your business is a small farm or a cottage industry, you’ll need strategies to set you apart from the competition. From engaging signage to clever layout tips, this post will offer vendors 20 actionable strategies to increase sales at farmers markets. We’ll cover everything from upselling techniques to bundling offers, how to design attractive product groupings, and of course, how to use shopPOPdisplays’ versatile solutions for maximum impact.

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The Ultimate Farmers Market Sales Guide: Cross-Selling, Upselling, & Display Tactics

 

Public sign at outdoor event

Saturday mornings at the farmers market are full of charm—fresh flowers spilling from buckets, the scent of baked goods in the air, and curious shoppers strolling from booth to booth with canvas totes in hand. But behind every quaint display is a vendor with a goal: to turn casual passersby into paying customers. If you’re selling tomatoes or handmade soap, mastering a few smart sales techniques can transform your booth into a must-visit stop each week. This farmers market guide dives into creative ways to cross-sell, upsell, and display your products so beautifully, they practically sell themselves.

Continue reading The Ultimate Farmers Market Sales Guide: Cross-Selling, Upselling, & Display Tactics