Craft fair season is upon us! As local artists and craftspeople gear up to sell goods at these shows, it’s common to wonder exactly how to get noticed by shoppers in a bustling venue. Seasoned artists know they only have a few seconds to capture a shopper’s attention – to make the most of that short window, it’s important to set up a booth that encourages shoppers to stop and take a closer look at your art. Using acrylic risers, mirrored pedestals, display cases, and sign holders can help create a visually engaging display. These tools let you showcase your pieces at varying heights, highlight key items, and communicate important details to shoppers, all while keeping your booth organized and professional-looking.
Key Takeaways
- Visual merchandising best practices can help your products stand out at a craft fair while driving relevant traffic to your booth.
- Product placement is really important at a craft fair. Consider placing products at eye level, since this makes it easier for consumers to engage with your products.
- Make setting up easy for yourself by leveraging portable displays.
- Branding is crucial, especially when aiming to encourage loyal customers. Create business cards that include your social media and design your booth with a theme in mind.
- Signage and posters can be a great way to drive traffic to your booth by further showcasing deals and what you are selling.
Continue reading 9 Ways to Shine at Craft Fairs with Acrylic Risers & Portable Displays