Category: Boosting Engagement

9 Creative Farmers Market Display Ideas for Your Bakery

In the market for some creative farmers market display ideas for your bakery? You’ve worked hard enough on baking your goods, so let us help you make the most of your seasonal farmers market booth setup. Standing out in a busy farmers market means eye-catching displays and smart product presentations that will drive sales. Whether you sell cupcakes, pastries, or bread, our guide offers fresh ideas to inspire all types of farmers market vendors.

Why is a Farmers Market Booth Setup so Important for your Bakery? 

With the warmer weather approaching, it’s time to welcome back farmers markets. As anyone who might be lucky enough to live near one will attest, the seasonal markets are a wonderful way to spend a day shopping for locally grown food or handmade goods. For vendors, they offer a direct-to-consumer sales opportunity along with in-person interaction with the community they serve. This also helps vendors assess market demands for products so they can forecast future market days and seasons.

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13 Best Conference Booth Ideas

conference booth ideas

You put a lot of thought into your conference booth ideas. Your booth—whether it’s at a convention, conference, or trade show—probably packs a lot of punch into a little square footage. It’s a meeting place, a promotional space, and  home base for you and your employees while at the show. If you’re in need of inspiration for an upcoming event, we’ve got you covered. This post will help you find the best booth ideas for events so your company can have a successful experience.

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The Best Ways to Use Restaurant Digital Signage

Waitress holding restaurant digital signage
Waitress holding online menu on a tablet computer at a restaurant – small business using technology. Design of menu is own design.

The restaurant industry was an early adopter of digital signage—and it’s easy to see why. Digital signage for restaurants enhances the diner’s experience, drives sales, and saves both customers and staff time. From fast food eateries to casual bistros and cozy cafés, the use of restaurant digital signage attracts attention and engages patrons. 

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Enhance your Office with Workplace Digital Signage

workplace digital signage between two elevators

Digital signage has become a valuable tool in modern workplaces, transforming traditional communication methods into dynamic, eye-catching displays. With workplace digital signage, organizations can efficiently share updates, announcements, safety information, and more, enhancing communication flow and employee engagement. This guide explores practical ways to implement office digital signage, showing how it can drive productivity, foster recognition, and streamline information.

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5 Reasons Your In-Store Retail Displays Aren’t Working—and What to do Instead

 

Fashionable jacket displayed in a store window.

How store owners choose to display products can have a great deal of influence on what sells and what doesn’t, but not all retail displays perform well. Getting it right is a bit of trial and error as customer habits and preferences are sussed out. There are, however, some tried-and-true ways to fix common mistakes that dampen sales potential.

Key Takeaways

  • Placement matters. Position displays where shoppers naturally look and walk—typically to the right and along a counter-clockwise path—to maximize visibility and engagement.
  • Create urgency. Limited-time offers and bold signage drive quicker decision-making and help shoppers notice deals they might otherwise overlook.
  • Keep displays tidy. Clutter and mess instantly turn customers off. Regular straightening and the use of bins, trays, and organizers keep your displays clean and intentional.
  • Offer variety. Mixing price points and complementary products encourages both upselling and impulse purchases, appealing to a wider range of customers.
  • Refresh frequently. Even strong displays lose impact over time. Rotate products, update layouts, and embrace seasonal changes to keep shoppers interested.
  • Use the right tools. High-quality signage, risers, containers, and custom displays—like those available from shopPOPdisplays—help maintain polished, effective, sales-driving presentations. Continue reading 5 Reasons Your In-Store Retail Displays Aren’t Working—and What to do Instead