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Maintaining six feet of distance from others can be challenging in certain situations. Classrooms, especially in schools with large populations, are one such example.
Continue reading 6 Ways to Use Classroom Sneeze Guards & Still Keep a Personal Touch
A great looking retail floor is important, but one that increases sales and profitability is better. Assortment planning is one way to maximize your retail floor to boost sales and support a positive customer experience.
Just as you use a collection of marketing tactics to “convert” customers, or get them to buy a product, visit your store or engage with your brand in some way, assortment planning helps you optimize your retail space for conversions, too. Here’s an introduction to assortment planning, and how you can use it to boost sales and profits.
Continue reading Use Assortment Planning to Maximize Your Retail Store’s Profitability
Even though it does take a tremendous amount of planning and market research to help nail down your target audience, opening a retail store is an exciting experience. Once you have a business and marketing plan in place, you’ll need to find the right retail space that suits your needs and can offer the best experience for your customers.
Continue reading An Owner’s Checklist: 7 Things You Need for Opening a Retail Store
The pandemic has driven online sales higher, but it has also brought new expectations for the in-store experience. Shoppers concerned about health and hygiene now demand a contactless experience, either entirely, or at least in some parts of their shopping journey.
Continue reading How to Successfully Implement Contactless Shopping at Your Store
The shoe industry is one of the largest in the US, and shoe retailers provide an essential item that every man, woman and child needs. One of the largest hurdles faced by shoe retailers is creating shoe displays in an attractive manner that encourages customers to buy products. Luckily, there are several great shoe display solutions available, and we are going to present some here that are sure to drive more shoppers through your doors and boost your revenues.
Continue reading 5 Shoe Displays Retailers Can Use to Step Up Their Sales
Color is special because it is a malleable thing, and there is no way to pin it down. Color evokes a mood, a time and can change, or stay the same—making it in a way, kind of alive. We see color all around us in a super-saturated way that makes us aware of even little changes, and so when a retail store design gets its color right—there is a kind of energetic frequency that pairs up with the visible products in the space, speaking volumes to customers about your brand.
Continue reading The Importance of Color in Retail Store Design
Spring isn’t the greatest retail season, and to some stores it could seem like a letdown, especially if they experienced big Christmas holiday sales increases. But keying up the right marketing promotions as the weather changes could delight a large audience and keep sales moving in the first half of the year. Keep these 10 marketing tips in mind this spring to help you capture more foot traffic and eyeballs to take in your spring retail displays. Continue reading 10 Retail Promotion Tips to Boost Springtime Sales
Some might argue 2020 was the year of sneeze guards, but the invention has actually been around since the 1950s. A Midwest restauranteur and self-admitted germaphobe, Johnny Garneau, filed a patent in 1959 for an invention he called “The Food Service Table.”
Continue reading Researchers Study Role of Sneeze Guards in Retail Store Safety
How store owners choose to display products can have a great deal of influence on what sells and what doesn’t, but not all retail displays perform well. Getting it right is a bit of trial and error as customer habits and preferences are sussed out. There are, however, some tried-and-true ways to fix common mistakes that dampen sales potential.
Continue reading 5 Reasons Your In-Store Retail Displays Aren’t Working—and What to do Instead
This historically patriotic holiday has developed over recent years into the first really big retail shopping promotion of the new year, making it an important day for your store. Make your in-store promotions count with these President’s Day display tips.
Continue reading 4 President’s Day Display Ideas For Your Store
