Category: Customer Service

Black Friday Retail Display Ideas to Maximize Traffic & Sales

The Countdown to Retail’s Biggest Day

black and white love me wall art

The countdown to Black Friday is on: The aisles are getting busier, the discounts deeper, and the competition fiercer. Are your Black Friday retail display ideas ready?

The five days spanning Thanksgiving to Cyber Monday represent some of the busiest shopping days of the year as consumers make purchases both online and in-store. According to the National Retail Federation, while consumers spread their 2025 holiday spending over the months leading up to the holidays, nearly two-thirds (63%) of consumers plan to do most of their holiday shopping on Thanksgiving weekend, up from 59% last year.

With consumers beginning their holiday shopping earlier each year, by Black Friday they are no longer browsing, but strategically shopping for the best deals. That makes your visual merchandising and choice of retail displays even more important—they need to draw customers in and increase the likelihood of a purchase. Here’s how retail displays can help maximize traffic and sales this Black Friday.

Black Friday Retail Display Ideas: Key Takeaways

  • Black Friday shoppers arrive ready to buy—not browse. Your displays must clearly highlight deals, guide traffic, and encourage fast decision-making.
  • Preparation is crucial. Stock up on versatile, quick-to-set-up displays like nesting pedestals, modular risers, and adjustable sign holders to streamline busy holiday-floor changes.
  • Storefront impact drives foot traffic. Digital signage, bold banners, and custom-printed backdrops help promote doorbusters, flash sales, and limited-time offers from afar.
  • Use elevated, illuminated, and mirrored displays to spotlight featured merchandise and create a festive, high-impact holiday aesthetic.
  • Smart floor and countertop organization boosts conversions. Use pedestals, acrylic boxes, modular displays, and strategic signage to guide shoppers and highlight high-margin items.
  • Checkout zones are prime for impulse buys. Stocking stuffers, small gifts, and gift cards shine when displayed in tidy dump bins, rotating displays, and tiered organizers.
  • Flexibility matters across the whole weekend. Modular and reconfigurable displays help you adapt as inventory changes.
  • Products should transition seamlessly from Black Friday to holiday merchandising. Reusable displays—like digital signage and adjustable risers—make updates fast and efficient. Continue reading Black Friday Retail Display Ideas to Maximize Traffic & Sales

2026 Retail Display Trends: What’s In and What’s Out

Retail Trends

Retail isn’t what it used to be. Projections for 2026 retail display trends reveal that consumer expectations are higher than ever, attention spans are shorter, and standing out in a crowded marketplace takes more than just great products. Today’s shoppers crave retail experiences that are interactive, sustainable, and visually striking. Displays must do more than simply hold merchandise—they should act as powerful tools for storytelling, brand identity, and customer engagement.

That’s why retailers are rethinking everything from materials to technology. Smart displays, modular systems, and eco-conscious design are all shaping the way stores look and function. To stay ahead of the curve, businesses need to have a grasp on 2026 retail display trends and keep up with how they’re evolving.

shopPOPdisplays makes that easier with a collection of forward-thinking solutions that help brands bring their vision to life. Here’s a look at the top 2026 retail display trends reshaping how stores connect with customers.

Key Takeaways:

  • What’s In: Digital integration, sustainable materials, minimalist design, customized fixtures, and immersive setups are defining the future of retail displays.
  • What’s Out: Static signage, cluttered layouts, disposable materials, and generic one-size-fits-all fixtures are losing effectiveness fast.
  • Why It Matters: Today’s shoppers expect experiences, not just products. The right display choices increase engagement, brand impact, and sales.
  • How to Stay Ahead: Refresh visual merchandising regularly, adopt modular and digital solutions, and prioritize sustainability and flexibility.
  • Where shopPOPdisplays Helps: From custom acrylic pedestals to eco-friendly modular displays, shopPOPdisplays offers made-to-order solutions to keep your retail space future-ready.

Continue reading 2026 Retail Display Trends: What’s In and What’s Out

How Digital Signage for Restaurants Transforms the Service Industry

Digital Signage for Restaurants

 

It’s not just the food that shapes the experience at a restaurant – the level of customer service is equally important. Every minute spent there, from how fast someone can place an order to how they feel while waiting for it, has an impact on customer satisfaction and sales. That’s why smart businesses are turning to digital signage for restaurants to ensure a quality experience that keeps people happy and wanting to return.

There’s no denying that screens boost sales. In fact, one study found that 80% of brands incorporating digital signage claim a boost in sales reaching up to 33% [source]. So, whether you’re a fast food chain or a cozy local café, using digital signage from shopPOPdisplays will help you stay current and connect with customers. Let’s take a more in-depth look at how digital signage can improve your restaurant.

Key Takeaways

  • Digital signage enhances both experience and efficiency. From ordering speed to overall ambiance, screens help restaurants create smoother, more enjoyable dining experiences that keep customers returning.
  • Sales get a significant boost. Studies show that 80% of brands using digital signage see sales increases of up to 33%.
  • Menus become dynamic and visually appealing. High-resolution digital displays let you update content instantly, showcase mouthwatering images, and switch between menus with ease.
  • Customer engagement improves. Interactive displays promote loyalty programs, suggest meal pairings, and entertain guests with trivia or chef’s picks, reducing perceived wait times.
  • Operations run smoother. Centralized content management eliminates printing costs, saves labor, and ensures brand consistency across multiple locations.
  • Brand identity and atmosphere strengthen. Digital displays help tell your restaurant’s visual story—creating the perfect vibe for cafés, bars, or fine dining.
  • Outdoor signage drives foot traffic. Weather-resistant displays attract attention with bold visuals, specials, and real-time updates for drive-thru or patio areas.
  • shopPOPdisplays provides complete digital solutions. From portable rechargeable units to outdoor digital signage, their high-quality options help restaurants modernize operations and connect with customers. Continue reading How Digital Signage for Restaurants Transforms the Service Industry

7 Retail Candle Display Ideas

There are plenty of reasons to love candles—their calming scents, soft flicker, and cozy glow can set a mood, ease stress, and even help with focus or sleep. Shoppers naturally gravitate toward them, picking them up, sniffing the lids, and imagining a place for them at home. But what really draws customers in is a smart, eye-catching setup. The right retail candle display ideas can highlight your best scents, spark impulse buys, and elevate your store’s vibe. In this article, we’ll explore creative display strategies that boost traffic, spotlight your products, and build brand impact. You’ll also discover how to use shopPOPdisplays fixtures to bring these ideas to life, turning any space into a candle-lover’s paradise.

Key Takeaways

  • Scent sells—introduce fragrance throughout your store to boost engagement and encourage impulse purchases.
  • Keep samples open and accessible so customers can easily test scents before buying.
  • Use end caps and point-of-purchase displays to increase visibility in high-traffic areas.
  • Vary display height with risers, pedestals, and tiered stands to create visual interest and maximize space.
  • Rotate seasonal displays to keep your setup fresh and relevant throughout the year.
  • Build themed displays to help shoppers visualize how products fit into their lives.
  • Cross-sell complementary items like diffusers, matches, or gift wrap to increase average order value.

Continue reading 7 Retail Candle Display Ideas

Drive Sales With a Captivating Black Friday Sales Sign from shopPOPdisplays

 

Black Friday Prep

For retailers, the excitement of Black Friday is met with the pressure to stand out. Since discounts are everywhere shoppers turn, a well-designed Black Friday sales sign and strategically placed displays are essential to attracting attention, whether you’re a big-box store or a boutique. Done right, these visual tools can turn casual passersby into eager customers and significantly boost sales..

With a bit of planning and the right tools from shopPOPdisplays, you can become the destination, not just another stop. Let’s explore how to use signage and displays to take full advantage of Black Friday, starting with your most important asset: a solid strategy.

Continue reading Drive Sales With a Captivating Black Friday Sales Sign from shopPOPdisplays

Product Placement in Stores: Layout Your Store for Maximum Sales

 

Product placement in stores isn’t just about where items are located, it’s a well-planned strategy that guides how customers shop, what they see first, and what they ultimately decide to buy. When done right, product placement in stores can shape the entire shopping experience. It influences how long a prospective customer stays in your store, how long they may linger, which items catch their attention, and ultimately what they are willing to buy.

No matter what type of retail business you run—whether it’s a small boutique, a high-end retail space, or a specialty shop, your store layout plays a key role in driving sales for your business.  With the right setup, you can shine a spotlight on high-margin products, introduce new arrivals in a memorable way, and even boost impulse purchases simply by placing the standout items in the right places.

In addition, smart product placement in stores helps create a smoother and more enjoyable experience for your shoppers. When customers can easily find what they’re looking for, they’re more likely to return. And when your displays feel thoughtful and organized, it builds trust in your brand.

In the following article, we’ll explore how thoughtful product placement in stores combined with effective visual merchandising tools from shopPOPdisplays—can completely transform the way customers engage with your products. Along the way, we’ll share helpful tips, proven strategies, and must-have solutions that can make a noticeable difference in your store’s performance. With the right tools and a little planning, you can create a retail space that looks great, sells more, and keeps your return on investment steadily growing.

Continue reading Product Placement in Stores: Layout Your Store for Maximum Sales

9 Creative Farmers Market Display Ideas for Your Bakery

In the market for some creative farmers market display ideas for your bakery? You’ve worked hard enough on baking your goods, so let us help you make the most of your seasonal farmers market booth setup. Standing out in a busy farmers market means eye-catching displays and smart product presentations that will drive sales. Whether you sell cupcakes, pastries, or bread, our guide offers fresh ideas to inspire all types of farmers market vendors.

Why is a Farmers Market Booth Setup so Important for your Bakery? 

With the warmer weather approaching, it’s time to welcome back farmers markets. As anyone who might be lucky enough to live near one will attest, the seasonal markets are a wonderful way to spend a day shopping for locally grown food or handmade goods. For vendors, they offer a direct-to-consumer sales opportunity along with in-person interaction with the community they serve. This also helps vendors assess market demands for products so they can forecast future market days and seasons.

Continue reading 9 Creative Farmers Market Display Ideas for Your Bakery

The Ultimate Farmers Market Sales Guide: Cross-Selling, Upselling, & Display Tactics

 

Public sign at outdoor event

Saturday mornings at the farmers market are full of charm—fresh flowers spilling from buckets, the scent of baked goods in the air, and curious shoppers strolling from booth to booth with canvas totes in hand. But behind every quaint display is a vendor with a goal: to turn casual passersby into paying customers. If you’re selling tomatoes or handmade soap, mastering a few smart sales techniques can transform your booth into a must-visit stop each week. This farmers market guide dives into creative ways to cross-sell, upsell, and display your products so beautifully, they practically sell themselves.

Continue reading The Ultimate Farmers Market Sales Guide: Cross-Selling, Upselling, & Display Tactics

2024 Display Trends and What to Expect in 2025

 

Retail display trends for 2025

In an increasingly competitive retail environment, captivating displays are more critical than ever. Studies reveal that 62% of shoppers make impulse purchases, often influenced by well-designed and strategically placed displays. As retailers aim to stand out in crowded marketplaces, the evolution of display trends plays a pivotal role in shaping customer experiences and driving sales. With 2024 ending, let’s explore the key display trends shaping the retail landscape and what to anticipate in 2025.

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The Best Ways to Use Restaurant Digital Signage

Waitress holding restaurant digital signage
Waitress holding online menu on a tablet computer at a restaurant – small business using technology. Design of menu is own design.

The restaurant industry was an early adopter of digital signage—and it’s easy to see why. Digital signage for restaurants enhances the diner’s experience, drives sales, and saves both customers and staff time. From fast food eateries to casual bistros and cozy cafés, the use of restaurant digital signage attracts attention and engages patrons. 

Continue reading The Best Ways to Use Restaurant Digital Signage