Category: Thanksgiving Displays

Black Friday Retail Display Ideas to Maximize Traffic & Sales

The Countdown to Retail’s Biggest Day

black and white love me wall art

The countdown to Black Friday is on: The aisles are getting busier, the discounts deeper, and the competition fiercer. Are your Black Friday retail display ideas ready?

The five days spanning Thanksgiving to Cyber Monday represent some of the busiest shopping days of the year as consumers make purchases both online and in-store. According to the National Retail Federation, while consumers spread their 2025 holiday spending over the months leading up to the holidays, nearly two-thirds (63%) of consumers plan to do most of their holiday shopping on Thanksgiving weekend, up from 59% last year.

With consumers beginning their holiday shopping earlier each year, by Black Friday they are no longer browsing, but strategically shopping for the best deals. That makes your visual merchandising and choice of retail displays even more important—they need to draw customers in and increase the likelihood of a purchase. Here’s how retail displays can help maximize traffic and sales this Black Friday.

Black Friday Retail Display Ideas: Key Takeaways

  • Black Friday shoppers arrive ready to buy—not browse. Your displays must clearly highlight deals, guide traffic, and encourage fast decision-making.
  • Preparation is crucial. Stock up on versatile, quick-to-set-up displays like nesting pedestals, modular risers, and adjustable sign holders to streamline busy holiday-floor changes.
  • Storefront impact drives foot traffic. Digital signage, bold banners, and custom-printed backdrops help promote doorbusters, flash sales, and limited-time offers from afar.
  • Use elevated, illuminated, and mirrored displays to spotlight featured merchandise and create a festive, high-impact holiday aesthetic.
  • Smart floor and countertop organization boosts conversions. Use pedestals, acrylic boxes, modular displays, and strategic signage to guide shoppers and highlight high-margin items.
  • Checkout zones are prime for impulse buys. Stocking stuffers, small gifts, and gift cards shine when displayed in tidy dump bins, rotating displays, and tiered organizers.
  • Flexibility matters across the whole weekend. Modular and reconfigurable displays help you adapt as inventory changes.
  • Products should transition seamlessly from Black Friday to holiday merchandising. Reusable displays—like digital signage and adjustable risers—make updates fast and efficient. Continue reading Black Friday Retail Display Ideas to Maximize Traffic & Sales

The Ultimate Guide to Thanksgiving Window Displays

Thanksgiving Window Displays

Once Labor Day rolls around, our thoughts naturally turn to all things fall—pumpkin, spiced drinks, candles, and cozy sweaters—even if the temperature still screams summer. This is especially true for retailers. Thanksgiving window displays should be planned about 12 weeks in advance, so while everyone is sending their kids back to school and transitioning to a new Fall schedule, it’s time to start thinking about holidays, and specifically, Thanksgiving windows.

A successful window display should have clear messaging, be seasonal or trendy, and be on brand. But it doesn’t have to be complicated. A few well-positioned pieces can make a dramatic display that will draw attention. Here’s how to create Thanksgiving window displays that customers will fall for.

Key Takeaways for Thanksgiving Window Displays

  • Plan Ahead: Retailers should start preparing Thanksgiving window displays at least 12 weeks in advance.
  • Keep it focused: Choose a clear focal point—whether merchandise or signage—and build your display around it.
  • Use seasonal color palettes: Warm autumn hues like oranges, reds, yellows, and browns create a cozy, nostalgic vibe.
  • Incorporate fall elements: Pumpkins, wreaths, gourds, leaves, and seasonal banners instantly set the tone.
  • Elevate with pedestals and risers: Varying heights and shapes add visual interest and draw attention to products.
  • Leverage lighting: Spotlights, LEDs, and string lights make displays stand out, especially as days get shorter.
  • Plan for Black Friday transitions: Have sale signage, decals, and quick swaps ready for an easy post-Thanksgiving refresh.

Continue reading The Ultimate Guide to Thanksgiving Window Displays

The Ultimate Guide to Thanksgiving Grocery Displays

Thanksgiving

Thanksgiving kicks off the holiday season—the busiest time of year for your customers, and most likely, your store. The competition for their dollars is fierce, but you have a holiday hero in your Thanksgiving retail displays. Preparing for Thanksgiving now will allow you to keep your displays fully stocked once the busy season is here. In addition to determining ordering, staffing, and inventory needs, you need to consider your visual merchandising. Keep reading for some tips for successful Thanksgiving grocery store displays.

Continue reading The Ultimate Guide to Thanksgiving Grocery Displays