How to Make a Backdrop Banner For Your Special Event: A Step-by-Step Guide

custom designed backdrop banner for event

Backdrop banners serve as powerful visual elements that can significantly enhance the overall atmosphere and branding of an event. Not only does a well-designed backdrop banner look professional but it also encourages photo opportunities, conveys memorable messages, and increases visibility in crowded spaces.

If you’re gearing up for a special event like a tradeshow and hoping to make a lasting impression with a backdrop banner, look no further than this guide, which teaches you all about how to make a backdrop banner suitable for your event.

Design Your Custom Backdrop Banner

Utilize ShopPOPdisplays’ Custom Design Templates

When it comes to designing your backdrop banner, the first step is crucial. You want to create a design that captures attention, while also aligning with the theme of your event. ShopPOPdisplays makes it easy to create a custom backdrop banner design with downloadable Illustrator and Photoshop templates, which ensure your artwork is perfectly aligned and optimized for printing, saving you time and promising the most professional finish. Custom digital UV printing services offered by ShopPOPdisplays also make the process seamless, as our experts will work with you to create an eye-catching design everyone will want to snap a photo in front of.

Backdrop Banner Design Best Practices

If you’re wondering how to make a backdrop banner that truly stands out, consider the following best practices:

1. Image Relevance

Choose high-quality images that resonate with the theme of your event. Whether it’s product shots, brand logos, or captivating visuals, the images must align with the purpose and messaging of the event.

2. Branding Elements

Feature your brand logo, signature colors, and any taglines or slogans that reinforce your brand identity. Consistency in branding reinforces recognition over time.

3. Choose Contrasting Colors:

Opt for colors that pop. High-contrast palettes ensure visibility from a distance and make your backdrop banner visually appealing.

4. Choose Fonts Carefully

Select legible fonts that complement your design. Avoid overly intricate fonts that can be difficult to read from afar.

5. Incorporate White Space

Don’t overcrowd your backdrop with too much text or imagery. White space, or negative space, creates a balance and helps keep focus on key visuals.

6. PNG Logo File

To ensure crispness and clarity within your image, use a PNG file format. This format supports transparent backgrounds, so your logo seamlessly integrates into the design of the banner without any white or colored edges.

7. Consider Lighting

Take into account the specific lighting conditions of your event to ensure your backdrop remains visually appealing no matter how bright or dark the room will be.

8. Test your Design

Before finalizing your backdrop banner, print out a small-scale version to review. Pay attention to color accuracy, image clarity, and overall visual impact.

Decide the Shape and Size You Need for a Backdrop Banner

When considering how to make a backdrop banner, the visual design elements aren’t the only thing to keep in mind. The next step is to decide what particular size and shape you need the backdrop banner to be. The dimensions will mostly depend on how big your venue space is and what role you want the banner to play at your event. ShopPOPdisplays has a handful of different options to suit your specific needs.

8-Foot Display

Ideal for smaller events or tradeshow booths, 8-foot backdrop banners are compact yet impactful. Not only are they a practical solution for venues with limited space, but they’re also easy to transport, ensuring event setup remains efficient and stress-free.

10-Foot Display

For larger spaces or events requiring grander visual elements, the 10-foot backdrop banner offers a bigger canvas to showcase your design and grab attention. The magnified size ensures it won’t be missed, especially at busy events.

Flat Display

A classic choice with timeless appeal, flat displays offer a sleek and straightforward backdrop for your event. 

Curved Display

For a modern and dynamic look, curved displays add a dimension that draws the eye and highlights your visual elements distinctly.

Each option stands at 89.67” tall and comes with a lightweight aluminum tubing frame that can be disassembled and stowed in the accompanying carrying case for easy portability and storage. 

Common Use Cases for Backdrop Banners

Knowing how to make a backdrop banner is perhaps just as important as understanding which events will benefit from their effects, so you can get the most out of your display. Here are examples of both professional and personal events that would be enhanced by the inclusion of a backdrop banner.

Trade Shows

Generally busy and bustling, trade shows are a great way to market, especially if you can figure out ways to stand out from the crowd. Using a custom backdrop banner for your tradeshow display booth attracts people to your space and adds a level of professionalism.


The wedding photographer can’t be everywhere at once, and the happy couple is sure to be their focus. That’s where this type of wedding display banner comes into play, providing the perfect backdrop for guests to snap their own pictures, ensuring those moments will be remembered fondly forever.

Birthday Parties

Everyone loves a photo opp, especially at a fun birthday celebration with loved ones. Backdrop banners provide entertainment and are a great way for guests to interact and engage with each other at your party. Add a few props, and let the good times ensue. 


The background of your photo is just as vital to the image as what’s in focus, making this type of display impactful during both professional and personal photoshoots. You can incorporate the brand logo into your office headshots or opt for a complementary color when posing for family portraits.

Highlighting New Products

Debuting a new product to your market requires attractive and memorable imagery. A customized backdrop banner featuring your specific branding draws the connection back to your company. On the other hand, a simple backdrop keeps the product center of attention, and a compelling one makes the pictures more engaging.

Create a Backdrop Banner with ShopPOPdisplays

Ready to bring your backdrop banner to life? Head over to ShopPOPdisplays to explore our range of backdrop banner options and start your customization process. With user-friendly design templates and a variety of sizes and shapes, creating the perfect backdrop banner for your event has never been easier.

By following these steps and utilizing ShopPOPdisplays’ resources, you’ll be well on your way to creating a backdrop banner that steals the show. Get creative, showcase your brand, and make your event truly unforgettable.