{"id":943,"date":"2019-09-10T20:41:17","date_gmt":"2019-09-10T20:41:17","guid":{"rendered":"https:\/\/www.shoppopdisplays.com\/blog\/?p=943"},"modified":"2020-11-11T17:16:56","modified_gmt":"2020-11-11T17:16:56","slug":"the-ultimate-list-of-retail-statistics-and-trends","status":"publish","type":"post","link":"https:\/\/www.shoppopdisplays.com\/blog\/2019\/09\/10\/the-ultimate-list-of-retail-statistics-and-trends\/","title":{"rendered":"The Ultimate List of Retail Statistics and Trends"},"content":{"rendered":"<p>Retail is a rapidly changing business. In fact, how we purchase has changed immensely in just the last five years. From eCommerce, to pop-up shops to brick and mortar, there are a lot of areas for consideration when choosing which direction you want your store to take. Over the years, we at shopPOPdisplays have seen a number of these changes in the industry through our collaborations with <a href=\"\/case-studies.html\">large brands and retailers<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p>These statistics and trends should be able to help you leverage the potential of your in-store brand, expand on customer loyalty, and get ahead of the competition. <!--more--><\/p>\n<p>&nbsp;<\/p>\n<h2>The Value of In-Store Transactions<\/h2>\n<ul>\n<li>Retail and in-person connections are just as valuable in the digital age as they were before. Consider the following:\n<ul style=\"list-style-type: circle;\">\n<li><a href=\"https:\/\/www.freightpros.com\/blog\/online-shopping-vs-in-store-shopping\/\" rel=\"noopener noreferrer\" target=\"_blank\">56 percent<\/a> of people would rather purchase in store.<\/li>\n<li><a href=\"https:\/\/www.freightpros.com\/blog\/online-shopping-vs-in-store-shopping\/\" rel=\"noopener noreferrer\" target=\"_blank\">86 percent<\/a> of customers prefer to buy food in-store<\/li>\n<li>60 percent of shoppers prefer to buy clothing in-store.<\/li>\n<li><a href=\"https:\/\/www.salesforce.com\/blog\/2018\/08\/digital-shopper-first-retail-report-research.html\" rel=\"noopener noreferrer\" target=\"_blank\">Consumers of all ages<\/a> still attribute physical stores as their first choice as a means of purchase, including 62 percent of Baby Boomers and 58 percent of Gen Z.<\/li>\n<li>Nearly <a href=\"https:\/\/www.salesforce.com\/blog\/2019\/04\/customer-retail-statistics.html\" rel=\"noopener noreferrer\" target=\"_blank\">60 percent<\/a> of Gen-Z prefer shopping in a brick and mortar store.<\/li>\n<\/ul>\n<\/li>\n<p>&nbsp;<br \/>\n<img decoding=\"async\" src=\"https:\/\/www.shoppopdisplays.com\/blog\/wp-content\/uploads\/2019\/09\/info1.png\" alt=\"56 percent of shoppers prefer in-store shopping\" width=\"624\" height=\"264\" class=\"alignnone size-full wp-image-952\" srcset=\"https:\/\/www.shoppopdisplays.com\/blog\/wp-content\/uploads\/2019\/09\/info1.png 624w, https:\/\/www.shoppopdisplays.com\/blog\/wp-content\/uploads\/2019\/09\/info1-300x127.png 300w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><br \/>\n&nbsp;<\/p>\n<li><a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/shopping-in-store-but-wanting-more-infographic\" rel=\"noopener noreferrer\" target=\"_blank\">1 out of every 5 customers<\/a> are planning to purchase in-store more often in the future. <a href=\"https:\/\/www.gmaonline.org\/downloads\/research-and-reports\/shoppermarketing.pdf\" rel=\"noopener noreferrer\" target=\"_blank\">70 percent<\/a> of purchase decisions are made in-store.<\/li>\n<p>&nbsp;<\/p>\n<li>Although some news outlets claim the death of traditional retail, for every business closing a store, <a href=\"https:\/\/nrf.com\/blog\/retail-store-openings-increase-2017\" rel=\"noopener noreferrer\" target=\"_blank\">2.7 businesses<\/a> opened a store.<\/li>\n<p>&nbsp;<\/p>\n<li>In 2017, the top retailers estimated that nearly <a href=\"https:\/\/www.cmo.com\/features\/articles\/2013\/10\/8\/Retail_15stats.html#gs.y5wccp\" rel=\"noopener noreferrer\" target=\"_blank\">77 percent<\/a> of their sales would be as a result of in-store transactions and nearly 15 percent would be generated via ecommerce.<\/li>\n<p>&nbsp;<\/p>\n<li>E-commerce may be growing, but it still accounts for <a href=\"https:\/\/cmo.adobe.com\/content\/cmo\/us\/en\/articles\/2014\/5\/Mind_Blowing_Stats_Online_Shopping.html#gs.xi7zo3\" rel=\"noopener noreferrer\" target=\"_blank\">less than 15 percent<\/a> of retail sales globally.<\/li>\n<p>&nbsp;<\/p>\n<li>When shoppers visit a retail location, they have the intent to buy. About <a href=\"http:\/\/www2.publicisgroupe.net\/shopper-first\" rel=\"noopener noreferrer\" target=\"_blank\">7 out of 10<\/a> store shoppers prefer to leave a store with a purchase in hand.<\/li>\n<p>&nbsp;<\/p>\n<li>If your store has an item out of stock, that\u2019s not a problem for most consumers. <a href=\"http:\/\/www2.publicisgroupe.net\/shopper-first\" rel=\"noopener noreferrer\" target=\"_blank\">82 percent<\/a> of shoppers are willing to have an item to them within the day.<\/li>\n<p>&nbsp;<\/p>\n<li>Companies that started online are expanding to physical stores, with <a href=\"https:\/\/www.cpcstrategy.com\/blog\/2019\/01\/retail-trends-2019\/\" rel=\"noopener noreferrer\" target=\"_blank\">850 digital native<\/a> brick-and-mortar stores expected to open in the next five years.<\/li>\n<p>&nbsp;<\/p>\n<li>Pop-up shops are rapidly growing in popularity and now generate <a href=\"https:\/\/sourcingjournal.com\/topics\/lifestyle-monitor\/pop-ups-110416\/\" rel=\"noopener noreferrer\" target=\"_blank\">$80 billion a year<\/a>.<\/li>\n<p>&nbsp;<\/p>\n<li>Consumers who go clothes shopping like to see and touch what they are planning on wearing. Customers who try on clothes are more likely to buy. <a href=\"https:\/\/www.economist.com\/christmas-specials\/2008\/12\/18\/the-way-the-brain-buys\" rel=\"noopener noreferrer\" target=\"_blank\">85 percent of customers<\/a> who entered a fitting room left with a purchase, compared to 58 percent who do not.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/v12data.com\/blog\/50-statistics-about-retail-marketing-and-consumer-shopping-trends\/\" rel=\"noopener noreferrer\" target=\"_blank\">49 percent<\/a> of shoppers cite not being able to touch, feel or try a product as one of their least favorite aspects of online shopping.<\/li>\n<p>&nbsp;\n<\/ul>\n<p>&nbsp;<br \/>\n[wbcr_snippet id=&#8221;1090&#8243;]<\/p>\n<h3>The Importance of Displays in Driving Purchases<\/h3>\n<ul>\n<li>Displays are an important component of any in-store experience. By utilizing visuals, retailers can improve message retention by a <a href=\"https:\/\/www.intelligencenode.com\/blog\/visual-merchandising-matters-ever\/\" rel=\"noopener noreferrer\" target=\"_blank\">little less than half<\/a>.<\/li>\n<p>&nbsp;<\/p>\n<li>Shoppers tend to have short attention spans &#8211; Retailers have on average <a href=\"https:\/\/www.intelligencenode.com\/blog\/visual-merchandising-matters-ever\/\" rel=\"noopener noreferrer\" target=\"_blank\">8 seconds<\/a> to grab their attention<\/li>\n<p>&nbsp;\n<\/ul>\n<h2>Impulse Shopping Statistics<\/h2>\n<ul>\n<li>Impulse shopping continues to be a huge driver for retailers, with nearly <a href=\"https:\/\/www.gmaonline.org\/downloads\/research-and-reports\/shoppermarketing.pdf\" rel=\"noopener noreferrer\" target=\"_blank\">70 percent<\/a> of in-store purchases being impulse buys. Additionally, <a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/the-psychology-behind-consumer-spend-infographic\" rel=\"noopener noreferrer\" target=\"_blank\">40 percent<\/a> of overall purchases in the US are a result of impulse shopping.<\/li>\n<p>&nbsp;<\/p>\n<li>Almost <a href=\"https:\/\/www.creditcards.com\/credit-card-news\/impulse-buy-survey.php\" rel=\"noopener noreferrer\" target=\"_blank\">8 out of 10 consumers<\/a> who make impulse buys make them in-store.<\/li>\n<p>&nbsp;<br \/>\n<img decoding=\"async\" src=\"https:\/\/www.shoppopdisplays.com\/blog\/wp-content\/uploads\/2019\/09\/info2.png\" alt=\"Consumers make most impulse purchases in-store\" width=\"624\" height=\"260\" class=\"alignnone size-full wp-image-958\" srcset=\"https:\/\/www.shoppopdisplays.com\/blog\/wp-content\/uploads\/2019\/09\/info2.png 624w, https:\/\/www.shoppopdisplays.com\/blog\/wp-content\/uploads\/2019\/09\/info2-300x125.png 300w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><br \/>\n&nbsp;<\/p>\n<li>About <a href=\"https:\/\/www.cnbc.com\/2018\/02\/23\/consumers-cough-up-5400-a-year-on-impulse-purchases.html\" rel=\"noopener noreferrer\" target=\"_blank\">71 percent<\/a> of people cite food as their most common impulse buy.<\/li>\n<p>&nbsp;<\/p>\n<li>The average American spends over <a href=\"https:\/\/www.cnbc.com\/2018\/02\/23\/consumers-cough-up-5400-a-year-on-impulse-purchases.html\" rel=\"noopener noreferrer\" target=\"_blank\">$5,000<\/a> in impulse purchases in a year.<\/li>\n<p>&nbsp;<\/p>\n<li>Impulse purchases are common. <a href=\"https:\/\/www.creditcards.com\/credit-card-news\/impulse-buy-survey.php\" rel=\"noopener noreferrer\" target=\"_blank\">5 out of 6 Americans<\/a> have admitted to buying a product or products impulsively.  Additionally, <a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/the-psychology-behind-consumer-spend-infographic\">6 out of 10 women<\/a> made an impulse purchase in the past year.<\/li>\n<p>&nbsp;<\/p>\n<li>Sales items are a great opportunity to encourage impulse sales. <a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/the-psychology-behind-consumer-spend-infographic\" rel=\"noopener noreferrer\" target=\"_blank\">Nearly 90 percent<\/a> of impulse buys occur due to an item being on sale.<\/li>\n<p>&nbsp;\n<\/ul>\n<h3>The Effect of Sales on Consumer Behavior<\/h3>\n<ul>\n<li><a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/80-of-shoppers-changed-buying-behavior-because-of-coupons\" rel=\"noopener noreferrer\" target=\"_blank\">8 out of 10 shoppers<\/a> adapted their purchasing behavior based on coupon availability.<\/li>\n<p>&nbsp;<\/p>\n<li>When presented with a coupon or discount, <a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/80-of-shoppers-changed-buying-behavior-because-of-coupons\" rel=\"noopener noreferrer\" target=\"_blank\">nearly 40 percent<\/a> of shoppers bought sooner and 35 percent spent more.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www.emarketer.com\/content\/tis-the-shopping-season-six-holiday-shopping-trends-to-watch?mkt_tok=eyJpIjoiTUdRd1lqRm1ORFF4TnpsbCIsInQiOiJ1U1wvcWdPXC9LUUZXSWhabGZZYnhORnJiWEUrWTl3TExpSXZcL05RUUxYelp1UytqOHFCM3BWKzd2V2ZEdGd2c2J2Z0xoMUR0NDVOR29IcGxLalB6TFVxbmRUc05nbVVrVk52eTF3eHorRndqSk9YTHVJTW9yc1pkbEhGMk9ubDlXTyJ9\" rel=\"noopener noreferrer\" target=\"_blank\">77 percent of consumers<\/a> say discounts influence where they shop, and 48 percent say discounts can actually speed up their decision-making process. <\/li>\n<p>&nbsp;\n<\/ul>\n<h2>Customer Experience Stats<\/h2>\n<ul>\n<li>An improved customer experience is cited by executives as an important retail initiative globally. <a href=\"https:\/\/www.emarketer.com\/Article\/Brands-Recognize-Realities-of-Customer-Journey\/1015763\" rel=\"noopener noreferrer\" target=\"_blank\">44 percent<\/a> of retail executives in the US, Germany, Japan, and the UK agreed that improving in-store experiences for customers was a high priority.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www.salesforce.com\/form\/industries\/connected-shopper-report-2017\/?d=cta-body-promo-70\" rel=\"noopener noreferrer\" target=\"_blank\">1 out of every 2<\/a> millennials don\u2019t think sales associates are equipped to provide an optimal customer experience, specifically relating to technology.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www.fundera.com\/resources\/brand-loyalty-statistics#targetText=The%20Customer%20Retention%20Statistics%3A%20The%20Highlights&#038;targetText=84%25%20of%20U.S.%20adults%20are,than%20non%2Dloyalty%20program%20members.\" rel=\"noopener noreferrer\" target=\"_blank\">8 out of 10 customers<\/a> are willing to spend more money for a better customer experience. However, for brands with a bad customer experience, this can backfire. <a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/shoppers-spend-67-more-in-their-third-year-as-customers-than-their-first\" rel=\"noopener noreferrer\" target=\"_blank\">3 out of 5 customers<\/a> will change brands if they are promised a better customer experience.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/shopping-in-store-but-wanting-more-infographic\" rel=\"noopener noreferrer\" target=\"_blank\">40 percent of customers<\/a> believe that retailers need to improve their in-store experiences.<\/li>\n<p>&nbsp;<\/p>\n<li>By 2020, more than <a href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2018-02-19-gartner-says-25-percent-of-customer-service-operations-will-use-virtual-customer-assistants-by-2020\" rel=\"noopener noreferrer\" target=\"_blank\">40 percent of data analytics<\/a> projects will relate to customer experience.<\/li>\n<p>&nbsp;<\/p>\n<li>The inability to find an <a href=\"https:\/\/www.timetrade.com\/about\/news-events\/news-item\/study-in-store-retail-still-dominates-but-retailers-must-evolve-with-customer-expectations\/\" rel=\"noopener noreferrer\" target=\"_blank\">available store associate<\/a> is a top challenge for 73 percent of home furnishing shoppers and 75 percent of outdoor gear shoppers<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www.timetrade.com\/about\/news-events\/news-item\/study-in-store-retail-still-dominates-but-retailers-must-evolve-with-customer-expectations\/\" rel=\"noopener noreferrer\" target=\"_blank\">85 percent<\/a> of consumers will abandon their purchases if not promptly assisted at dressing rooms.<\/li>\n<p>&nbsp;\n<\/ul>\n<h2>The Value Customer Loyalty<\/h2>\n<ul>\n<li><a href=\"https:\/\/www.forbes.com\/sites\/blakemorgan\/2019\/05\/21\/50-retail-innovation-stats-power-customer-experience\/#778e0964447e\" rel=\"noopener noreferrer\" target=\"_blank\">Most customers<\/a> want personalized discounts based on their past purchase history. 76 percent find personalization important while 62 percent expect it.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www.fundera.com\/resources\/brand-loyalty-statistics#targetText=The%20Customer%20Retention%20Statistics%3A%20The%20Highlights&#038;targetText=84%25%20of%20U.S.%20adults%20are,than%20non%2Dloyalty%20program%20members.\" rel=\"noopener noreferrer\" target=\"_blank\">Over 8 out of 10 shoppers<\/a> are loyal to retailers. This is beneficial for retailers, since most (<a href=\"https:\/\/www.fundera.com\/resources\/brand-loyalty-statistics#targetText=The%20Customer%20Retention%20Statistics%3A%20The%20Highlights&#038;targetText=84%25%20of%20U.S.%20adults%20are,than%20non%2Dloyalty%20program%20members.\" rel=\"noopener noreferrer\" target=\"_blank\">65 percent<\/a>) of a company\u2019s revenue is a result of returning customers.<\/li>\n<p>&nbsp;<\/p>\n<li>If companies can lower their customer retention costs by just <a href=\"https:\/\/www.fundera.com\/resources\/brand-loyalty-statistics#targetText=The%20Customer%20Retention%20Statistics%3A%20The%20Highlights&#038;targetText=84%25%20of%20U.S.%20adults%20are,than%20non%2Dloyalty%20program%20members.\" rel=\"noopener noreferrer\" target=\"_blank\">2 percent<\/a>, they can lower costs by as high as 10 percent.<\/li>\n<p>&nbsp;<\/p>\n<li>Attracting new customers can cost companies <a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/shoppers-spend-67-more-in-their-third-year-as-customers-than-their-first\" rel=\"noopener noreferrer\" target=\"_blank\">6 to 7 times<\/a>  more than retaining their relationships with an existing one. In fact, it\u2019s estimated that businesses lose <a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/shoppers-spend-67-more-in-their-third-year-as-customers-than-their-first\" rel=\"noopener noreferrer\" target=\"_blank\">$1.6 trillion<\/a> from customers who have switched their loyalty away from a retailer or brand.<\/li>\n<p>&nbsp;<\/p>\n<li>Happy customers are a great way to attract new business with <a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/shoppers-spend-67-more-in-their-third-year-as-customers-than-their-first\" rel=\"noopener noreferrer\" target=\"_blank\">nearly 80 percent<\/a> of customers willing to share businesses they love with their friends and family.<\/li>\n<p>&nbsp;<\/p>\n<li>Engaged customers make purchases <a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/shoppers-spend-67-more-in-their-third-year-as-customers-than-their-first\" rel=\"noopener noreferrer\" target=\"_blank\">90 percent<\/a> more often than those who are not engaged.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/inmoment.wpengine.com\/blog\/earning-and-destroying-customer-loyalty-retail-cx-trends-you-need-to-know\/\" rel=\"noopener noreferrer\" target=\"_blank\">77 percent of consumers<\/a>, including 60 percent of millennials, have had relationships with specific brands for more than 10 years.<\/li>\n<p>&nbsp;<\/p>\n<li>More than <a href=\"https:\/\/www.prnewswire.com\/news-releases\/the-loyalty-divide---operator-and-consumer-perspectives-hotels-2018-reveals-operators-are-struggling-to-find-relevance-among-younger-guests-that-demand-more-personalized-incentives-and-experiences-300626659.html\" rel=\"noopener noreferrer\" target=\"_blank\">70 percent of millennials<\/a> and Gen Z belong to loyalty programs, compared to less than 20 percent of Baby Boomers.<\/li>\n<p>&nbsp;<\/p>\n<li>Loyal customers are <a href=\"https:\/\/experiencematters.blog\/category\/roi-of-customer-experience\/\" rel=\"noopener noreferrer\" target=\"_blank\">7x more likely<\/a> to test an offering, 5x as likely to make a repeat purchase and 4x more likely to refer others to the brand.<\/li>\n<p>&nbsp;\n<\/ul>\n<h2>Seasonal Shopping Statistics<\/h2>\n<h3>Back to School Stats<\/h3>\n<ul>\n<li>Back to school shoppers still prefer in-store, with <a href=\"https:\/\/info.monetate.com\/research-back-to-school-2018.html\" rel=\"noopener noreferrer\" target=\"_blank\">56 percent<\/a> of survey respondents having made purchases at brick-and mortar locations and only 20 percent online.<\/li>\n<p>&nbsp;<\/p>\n<li>Back to school spending is expected to amount to <a href=\"https:\/\/www2.deloitte.com\/content\/dam\/Deloitte\/us\/Documents\/consumer-business\/us-cb-2019-back-to-school-report.pdf\" rel=\"noopener noreferrer\" target=\"_blank\">$519 per student<\/a> (or $27.8 billion). This breaks down as follows:\n<ul style=\"list-style-type: circle;\">\n<li>$15 Billion on clothing\/ accessories<\/li>\n<li>$6.1 Billion on school supplies<\/li>\n<li>$3.1 Billion on computers\/ hardware<\/li>\n<li>$3.6 Billion on electronic gadgets<\/li>\n<\/ul>\n<\/li>\n<p>&nbsp;<\/p>\n<li>Of the $27.8 billion estimated spend, <a href=\"https:\/\/www2.deloitte.com\/content\/dam\/Deloitte\/us\/Documents\/consumer-business\/us-cb-2019-back-to-school-report.pdf\" rel=\"noopener noreferrer\" target=\"_blank\">$15.7 billion<\/a> will be spent in store.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www2.deloitte.com\/content\/dam\/Deloitte\/us\/Documents\/consumer-business\/us-cb-2019-back-to-school-report.pdf\" rel=\"noopener noreferrer\" target=\"_blank\">6 out of every 10 shoppers<\/a> plan to start back-to-school shopping between mid-July and early August.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www2.deloitte.com\/content\/dam\/Deloitte\/us\/Documents\/consumer-business\/us-cb-2019-back-to-school-report.pdf\" rel=\"noopener noreferrer\" target=\"_blank\">80 percent<\/a> of shoppers cited convenience as an important consideration when selecting where to purchase their back to school items. This includes making it easy for consumers to find what they need.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/31-of-consumers-stressed-about-back-to-school-shopping\" rel=\"noopener noreferrer\" target=\"_blank\">1 out of 3<\/a> of consumers agree that sold out inventory was their biggest complaint, while nearly 20 percent of shoppers cited store disorganization or the inability to find what they need as their biggest annoyance.<\/li>\n<p>&nbsp;<\/p>\n<li>Sales and discounts also play a huge role in where shoppers choose to spend their money. <a href=\"https:\/\/www2.deloitte.com\/content\/dam\/Deloitte\/us\/Documents\/consumer-business\/us-cb-2019-back-to-school-report.pdf\" rel=\"noopener noreferrer\" target=\"_blank\">70 percent<\/a> of in-store shoppers cited it as being their top driving factor for picking a retailer, and 63 percent of online shoppers agreed.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/31-of-consumers-stressed-about-back-to-school-shopping\" rel=\"noopener noreferrer\" target=\"_blank\">Less than 2 percent<\/a> of consumers plan to do all of their back-to-school shopping online.<\/li>\n<p>&nbsp;\n<\/ul>\n<h3>Summertime Shopping<\/h3>\n<ul>\n<li>Almost <a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/summertime-and-the-people-are-hungry\" rel=\"noopener noreferrer\" target=\"_blank\">37 percent<\/a> of consumers shop in-store during the summer months and 33.4 percent of consumers shop in-store and online depending on the store.<\/li>\n<p>&nbsp;<\/p>\n<li>About <a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/summertime-and-the-people-are-hungry\" rel=\"noopener noreferrer\" target=\"_blank\">42 percent<\/a> of Americans are spending most of their money on food in the summer months.<\/li>\n<p>&nbsp;\n<\/ul>\n<h3>Black Friday &#038; Cyber Monday Stats<\/h3>\n<ul>\n<li>About <a href=\"https:\/\/www2.deloitte.com\/us\/en\/pages\/about-deloitte\/articles\/press-releases\/deloitte-pre-thanksgiving-survey-2018.html\" rel=\"noopener noreferrer\" target=\"_blank\">70 percent<\/a> of shoppers plan on taking advantage of deals from Black Friday through Cyber Monday.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www2.deloitte.com\/us\/en\/pages\/about-deloitte\/articles\/press-releases\/deloitte-pre-thanksgiving-survey-2018.html\" rel=\"noopener noreferrer\" target=\"_blank\">89 percent<\/a> of shoppers plan to shop in store and 91 percent plan to shop online.<\/li>\n<p>&nbsp;<\/p>\n<li>About 40 percent of shoppers acknowledge that they will spend more than anticipated.<\/li>\n<p>&nbsp;<\/p>\n<li>Clothing and accessories are the most popular Black Friday items (<a href=\"https:\/\/www2.deloitte.com\/us\/en\/pages\/about-deloitte\/articles\/press-releases\/deloitte-survey-pre-thanksgiving-press-release.html\" rel=\"noopener noreferrer\" target=\"_blank\">65 percent<\/a>) with electronics as a close second (55 percent).<\/li>\n<p>&nbsp;<\/p>\n<li>Black Friday is a social activity for most shoppers &#8211; Most consumers plan on visiting retail stores with their friends and family (<a href=\"https:\/\/www2.deloitte.com\/us\/en\/pages\/about-deloitte\/articles\/press-releases\/deloitte-survey-pre-thanksgiving-press-release.html\" rel=\"noopener noreferrer\" target=\"_blank\">64 percent<\/a>).<\/li>\n<p>&nbsp;<\/p>\n<li>Early morning Black Friday shoppers (between 1AM and 5AM) outspend those shopping at later hours by almost <a href=\"https:\/\/www2.deloitte.com\/us\/en\/pages\/about-deloitte\/articles\/press-releases\/deloitte-survey-pre-thanksgiving-press-release.html\" rel=\"noopener noreferrer\" target=\"_blank\">$80 a person<\/a>.<\/li>\n<p>&nbsp;\n<\/ul>\n<h2>Staying Competitive in Today\u2019s Marketplace<\/h2>\n<ul>\n<li><a href=\"https:\/\/www.forrester.com\/report\/Masters+Of+The+Top+Four+Retail+Tech+Trends\/-\/E-RES138552\" rel=\"noopener noreferrer\" target=\"_blank\">64 percent<\/a> of surveyed US customers think retailers should offer a pick up in store option, when purchasing online.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/shopping-in-store-but-wanting-more-infographic\" rel=\"noopener noreferrer\" target=\"_blank\">Only 3 out of every 10 shoppers<\/a> say that their experience is completely connected between in-store and online.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/shopping-in-store-but-wanting-more-infographic\" rel=\"noopener noreferrer\" target=\"_blank\">Nearly 8 out of 10<\/a> customers choose to make a purchase after browsing options online. In fact, nearly <a href=\"http:\/\/www2.publicisgroupe.net\/shopper-first\" rel=\"noopener noreferrer\" target=\"_blank\">90 percent<\/a> of shoppers begin their shopping journeys online.<\/li>\n<p>&nbsp;<br \/>\n<img decoding=\"async\" src=\"https:\/\/www.shoppopdisplays.com\/blog\/wp-content\/uploads\/2019\/09\/info3.png\" alt=\"The majority of consumers begin their customer journey online.\" width=\"624\" height=\"285\" class=\"alignnone size-full wp-image-966\" srcset=\"https:\/\/www.shoppopdisplays.com\/blog\/wp-content\/uploads\/2019\/09\/info3.png 624w, https:\/\/www.shoppopdisplays.com\/blog\/wp-content\/uploads\/2019\/09\/info3-300x137.png 300w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><br \/>\n&nbsp;<\/p>\n<li><a href=\"https:\/\/www.retailtouchpoints.com\/resources\/type\/infographics\/shopping-in-store-but-wanting-more-infographic\" rel=\"noopener noreferrer\" target=\"_blank\">72 percent<\/a> of customers made a purchase online after visiting a store<\/li>\n<p>&nbsp;<\/p>\n<li>By leveraging AI-based product recommendations, retailers can increase their average order value by <a href=\"https:\/\/www.salesforce.com\/blog\/2019\/04\/customer-retail-statistics.html\" rel=\"noopener noreferrer\" target=\"_blank\">14 percent<\/a><\/li>\n<p>&nbsp;<\/p>\n<li>Consumers rely on digital tools, even when shopping in-store.<\/li>\n<p>&nbsp;<\/p>\n<li>Customers who use multiple channels to shop are more valuable, spending on average <a href=\"https:\/\/hbr.org\/2017\/01\/a-study-of-46000-shoppers-shows-that-omnichannel-retailing-works\" rel=\"noopener noreferrer\" target=\"_blank\">4 percent<\/a> more in store and 10 percent more online.<\/li>\n<p>&nbsp;<\/p>\n<li>When asked to choose between shopping between the marketplace, brands and retailers, customers will choose retailers when it comes down to customer service (<a href=\"https:\/\/www.salesforce.com\/blog\/2018\/08\/digital-shopper-first-retail-report-research.html\" rel=\"noopener noreferrer\" target=\"_blank\">57 percent<\/a>). However, the marketplace and brands beat retailers out in nearly every other category including product variety and price, showing that retailers may have some opportunities to consider when competing with other channels.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www.salesforce.com\/blog\/2018\/08\/digital-shopper-first-retail-report-research.html\" rel=\"noopener noreferrer\" target=\"_blank\">70 percent<\/a> of shoppers want to see new merchandise when going online or in-store.<\/li>\n<p>&nbsp;<\/p>\n<li>A brand\u2019s values are important to shoppers and <a href=\"https:\/\/www.salesforce.com\/blog\/2018\/08\/digital-shopper-first-retail-report-research.html\" rel=\"noopener noreferrer\" target=\"_blank\">nearly half of shoppers<\/a> (45 percent) are more likely to buy if a brand donates to a charity alongside a purchase.<\/li>\n<p>&nbsp;<\/p>\n<li>In the United States alone, retail accounts for <a href=\"https:\/\/www.selectusa.gov\/retail-services-industry-united-states\" rel=\"noopener noreferrer\" target=\"_blank\">$2.6 trillion<\/a> in sales and retail consumer spending drives nearly <a href=\"https:\/\/www.thebalance.com\/consumer-spending-definition-and-determinants-3305917\" rel=\"noopener noreferrer\" target=\"_blank\">70 percent<\/a> of economic growth.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/www.nectafy.com\/blog\/mobile-marketing-trends-mash-up\" rel=\"noopener noreferrer\" target=\"_blank\">88 percent of consumers<\/a> who search for a type of local business on a mobile device call or go to that business within 24 hours.<\/li>\n<p>&nbsp;<\/p>\n<li><a href=\"https:\/\/hbr.org\/2017\/01\/a-study-of-46000-shoppers-shows-that-omnichannel-retailing-works\" rel=\"noopener noreferrer\" target=\"_blank\">73 percent of consumers<\/a> use multiple channels to shop.<\/li>\n<p>&nbsp;\n<\/ul>\n<h2>Final Thoughts<\/h2>\n<p>Need help planning your retail strategy by creating the right in-store experience. Our team can help! <a href=\"\/CTUS.html\">Contact us<\/a> today to find out more.<br \/>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Retail is a rapidly changing business. In fact, how we purchase has changed immensely in just the last five years. From eCommerce, to pop-up shops to brick and mortar, there are a lot of areas for consideration when choosing which direction you want your store to take. Over the years, we at shopPOPdisplays have seen &hellip; <a href=\"https:\/\/www.shoppopdisplays.com\/blog\/2019\/09\/10\/the-ultimate-list-of-retail-statistics-and-trends\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">The Ultimate List of Retail Statistics and Trends<\/span><\/a><\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2,14,6,12,4],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Ultimate List of Retail Statistics and Trends | shopPOPdisplays<\/title>\n<meta name=\"description\" content=\"Retail is rapidly changing with the emergence of new technologies. 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